Category: Analysis

September 2014 PPM Analysis:
Country Market Comparisons

| October 14, 2014

By Mike Kinosian
RadioInfo
Managing Editor

 

kinosianLOS ANGELES — As it pertains to September 2014 ratings, San Francisco and Long Island are the only two (of 48) PPM markets that do not have at least one country station ranked in the top 20 (6+).

Seven (7) metros place three (3) country facilities in the top 20 (6+, September 2014); 22 have two; and there are 17 with one.

Greensboro took top format honors by scoring a combined 17.0 (6+) share in August 2014 from Entercom’s WPAW “The Wolf” and iHeartMedia’s WTQR “Q-104.1.”

Owing to its -1.2 and Kansas City’s +.4, Greensboro, however, relinquishes the country title in September to the city whose Royals have a 2 – 0 advantage over Baltimore in the American League Championship Series.

Kansas City’s combined September 2014 country share of 16.9 is derived from Steel City Media’s KFKF “Country 94.1″; Entercom’s WDAF-FM “The Wolf; and Steel City Media’s KBEQ “Q-104.” All three outlets finish in the top ten.

Here, in descending order, are the nation’s leading country music markets based on September 2014 6+ stats of Nielsen Audio subscribers that rank in the top 20.

Although each market is up month-to-month, Los Angeles (2.4) and New York City (2.2) are the final two country markets listed.

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September 2014 PPM Analysis: Country

| October 10, 2014

By Mike Kinosian
RadioInfo
Managing Editor

 

kinosianLOS ANGELES Our in-depth September 2014 overviews conclude with a look at country; our previous focus was on adult contemporary and hot AC.

Country facilities that rank in the top 20 in any PPM market (6+, September 2014) comprise the following RadioInfo scoreboards.

In addition to that particular ratings caveat, there is another parameter: Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

Additionally, our agreement with Nielsen Audio limits us to share only (total week) 6+ numbers – no other demos or specific day-parts.

September 2014’s hot AC sample is 20% larger than that of adult contemporary, while the country base exceeds that of hot AC by more than 30% and AC by roughly 60%.

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September 2014 PPM Analysis: Hot AC

| October 9, 2014

By Mike Kinosian
RadioInfo
Managing Editor

 

kinosian

LOS ANGELES — After having reviewed adult contemporary, we turn our attention of in-depth September 2014 overviews to its format cousin hot AC.

The following RadioInfo scoreboards are comprised of hot AC facilities that rank in the top 20 in a PPM market (6+, September 2014).

In addition to that particular ratings caveat, there is another parameter: Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

Additionally, our agreement with Nielsen Audio limits us to share only 6+ numbers for the total week – no other demos or specific day-parts.

While September 2014’s hot AC sample base is 20% larger than that of adult contemporary, AC has a stronger (6+) ratings profile in terms of market rank, typical share, and likelihood of ranking in the top five.

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September 2014 PPM Analysis: Adult Contemporary

| October 8, 2014

By Mike Kinosian
RadioInfo
Managing Editor


kinosianLOS ANGELES
Our in-depth overview of September 2014 PPM results initiates with a look at the all-encompassing adult contemporary genre.

Several flavors of AC from “mainstream,” to “soft,” to “rock,” to heavily “gold-based” can be found in virtually every major and large market. Typical handles for AC outlets still include “Lite-FM,” “Magic,” “Mix,” and “Soft Rock.”

Check back after the conclusion of the November and December sweeps, as well as the “Holiday” 2014 report, and you will undoubtedly see some “All Christmas Music”-inspired ratings bloating. Our focus presently though is September stats.

More specifically, adult contemporary facilities that rank in the top 20 in a PPM market (6+, September 2014) comprise the following scoreboards.

There is another parameter in addition to that particular ratings caveat: Nielsen Audio only releases audience estimates for stations that subscribe to its services. Owing to that reason, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

In September, there is at least one qualifying adult contemporary station in each of the 48 PPM markets, except Dallas; Minneapolis; Pittsburgh; and Columbus.

The situation in Dallas is curious, in that, CBS Radio moves a truly heritage AC – KVIL – closer to cross-town iHeartMedia hot AC KDMX.

Three years ago, CBS Radio transitioned Minneapolis adult contemporary WLTE to country as KNMB. Cumulus-owned WGVX attempted to pick up the slack, but it switched to sports in March-April of last year (2013).

As it pertains to AC, Pittsburgh and Columbus are similar, in that, each has a station that has historically been a strong ratings performer – Renda’s WSHH “Soft Rock – Wish 99.9″ in Pittsburgh and Saga’s WSNY “Sunny 95″ in Columbus – but neither is currently a Nielsen Audio subscriber.

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Get Real, Real Quickly

| September 29, 2014

Maine Association of Broadcasters convention coverage by consultant Holland Cooke

 

cookewriterPORTLAND, ME — There are more of them than there are of us.  For now, we (75 million Baby Boomers) sign checks on the front, and many of them (83 million so-called Millennials) sign them on the back.  But that’s changing soon, literally.  63% of young adults cite “care for parents in old age” among their chief concerns, according to research in a Nielsen presentation at this past weekend’s Maine Association of Broadcasters conference.

Those born 1982-2000 – alternatively referred to as “Generation Y” – are 26% of the USA population, and I’ve never heard them described better than the way Nielsen Client Service Executive Madison Zinsenheim, herself a Millennial, did:

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August 2014 PPM Analysis: Contemporary Christian

| September 17, 2014

By Mike Kinosian
RadioInfo
Managing Editor

 

kinosianLOS ANGELES — Our August 2014 PPM overviews conclude with an analysis of contemporary Christian.

Previous installments have been for mainstream CHR, rhythmic CHR, rhythmic hot AC, and Spanish contemporary.

The following scoreboards are based upon contemporary Christian facilities that rank in the top 20 in any PPM market (6+, August 2014).

Nielsen Audio only releases audience estimates for stations that subscribe to its services. As a result, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

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August 2014 PPM Analysis: Spanish Contemporary

| September 16, 2014

By Mike Kinosian
RadioInfo
Managing Editor

kinosianLOS ANGELES —Having previously focused on mainstream contemporary hit radio (CHR), rhythmic CHR, and rhythmic hot AC – we turn our August 2014 PPM review attention to Spanish contemporary.

Unlike mainstream CHR and rhythmic CHR, stations under the Spanish contemporary umbrella are generally concentrated in roughly one-quarter of the PPM markets.

In fact, qualifying Spanish contemporary outlets we found are limited to the states of California, New York-New Jersey, Texas, Florida, and Nevada.

Nonetheless, it is interesting to see how they perform against the other three other formats we have heretofore highlighted.

The following scoreboards are based upon Spanish contemporary facilities that rank in the top 20 in any PPM market (6+, August 2014).

Nielsen Audio only releases audience estimates for stations that subscribe to its services. As a result, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

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August 2014 PPM Analysis: Rhythmic CHR and Rhythmic Hot AC

| September 15, 2014

By Mike Kinosian
RadioInfo
Managing Editor

kinosianLOS ANGELESThe second part of our in-depth overviews of August 2014 PPM results is actually a twofer, as it focuses on rhythmic CHR as well as rhythmic hot AC (sometimes referred to as rhythmic AC) ; the first installment of this series dealt with mainstream CHR.

Rhythmic CHR and rhythmic hot AC facilities that rank in the top 20 in any PPM market (6+, August 2014) comprise the following scoreboards.

Nielsen Audio only releases audience estimates for stations that subscribe to its services; for that reason, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

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August 2014 PPM Analysis: Mainstream CHR

| September 12, 2014

By Mike Kinosian
RadioInfo
Managing Editor

kinosianLOS ANGELES — Under diary methodology, summer months typically belonged to good old-fashioned top 40/contemporary hit stations.

Our in-depth overview of August 2014 PPM results will focus on this genre to see if that trend continues.

Mainstream contemporary hit radio (CHR) facilities that rank in the top 20 in a PPM market (6+, August 2014) comprise the following scoreboards.

Nielsen Audio only releases audience estimates for stations that subscribe to its services.

Owing to that reason, ratings stats in this RadioInfo analysis are limited to stations that pay Nielsen Audio for its data.

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Notes & Quotes from Indy

| September 12, 2014

NAB/RAB Radio Show and RAIN Summit coverage by consultant Holland Cooke

 

cookewriterINDIANAPOLIS — We’re radio people.  We think aloud.  So gathering this many of us in one place is bound to produce plenty of sound bites.  If you missed reports I filed earlier this week, here are my notes from:

*  Tuesday: http://www.radioinfo.com/2014/09/10/radio-roundup-indy/

*  Wednesday: http://www.talkers.com/2014/09/11/the-golden-age-of-audio-consumption/

The Radio Show wraps today.  So if you couldn’t be here – or if you could, and were attending different sessions concurrent to those I hit – here’s more of what I heard that you also might find instructive.

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